What's new in Wavefront

New

• Sign-ups are open to anyone: start a free trial without an invitation.
• Connect an MCP host that can only send a fixed header, such as a Grok bot on the xAI API, by using a Wavefront API key as its bearer token.
• Read the developer docs without signing in: a quickstart, authentication, the MCP tool reference, the API reference, webhooks and errors.
• Articles include images in the body, and the number follows the post’s length.
• Agents can manage event webhooks, writing rules, syncs and imports, and read more of the workspace over MCP.
• API keys with the right scopes can set autopilot’s cadence, add and test destinations, and change Slack or Teams settings; auto-approve stays with owners in the app.
• Every Wavefront tool shows agent hosts a title and says whether it only reads or can change or delete something.
• The Library shows when a post is scheduled and when it was published.
• Wavefront now lives at wavefront.adwave.com, with a public home page, privacy policy and terms.

Improved

• Drafts see your strategy’s keyword list and your recent and upcoming posts when they plan an article.
• Drafts fix every finding they can before review, so fewer items wait for a person.
• The fact check raises fewer false blockers on negations, exclusive claims and opinions.
• You can open a suggestion to see its details, and Wavefront no longer suggests new articles for searches a page of yours already ranks for.
• Guides walk you through connecting Grok, with instructions to paste into your agent.

Fixed

• A calendar refresh of an article Wavefront published revises it and updates the same page at the same address.
• Asking the strategist to change a saved plan changes only what you asked for.
• Automatic fixes keep the links and paragraphs they weren’t asked to change.
• Clicking Allow when connecting Cursor now completes the connection, and a double-click no longer breaks it.
• Adding Wavefront as a Claude connector starts sign-in correctly, and connections set up with the old address sign in again.
• Suggestions no longer come from junk search queries or another site’s sitemap.

New

• Start a strategy from a link or a prompt: the strategist proposes a brief, voice, pillars, keywords and a dated calendar, and you tune it by chat.
• Run several strategies in one workspace, such as an evergreen plan next to a launch, and see which strategy, pillar and keywords each post serves.
• Turn on autopilot to draft calendar posts ahead of their dates; every draft still waits for a person’s approval.
• Keep the calendar filled from an idea backlog at the cadence you set, with an editorial mix that spreads formats and topics across the weeks.
• Let an owner turn on auto-approve, which passes only drafts with zero blockers and is refused when an agent or API key changed a document the draft read.
• Edit, create and restore your workspace documents in the app, with every version kept, and manage your house style in Settings under Writing rules.
• Connect Google Search Console and Google Analytics to see a Performance page and per-article results, and to give the strategist your real search data.
• See Bing Webmaster Tools data next to Search Console, with a switch for Google, Bing or both.
• See search volume, difficulty and intent for the keywords in your plan.
• See your site’s authority and visibility metrics on the Performance page, each under its provider’s name, with history.
• Get strategy suggestions from your search data, approve the ones you want carried out, and see their results measured 28 days later.
• Publish approved articles to WordPress, WordPress.com, Webflow, Ghost, HubSpot, Shopify, Contentful, Sanity, Storyblok, Strapi, Payload, Notion, GitHub or a signed webhook.
• Set up a destination with a guided form or by signing in to the service, and check it with Test connection before you save.
• Post approved social copy and images to LinkedIn, X, Facebook, Instagram, Threads, TikTok, Pinterest and Bluesky through linked accounts, or connect LinkedIn and X directly.
• Turn a published article or a week of posts into a draft campaign in Mailchimp, Kit or beehiiv, which you then send from that tool.
• Schedule a post to publish on its calendar date or at a date and time you pick.
• Publish a revision to update the same live post, and withdraw a post with one click.
• After a post goes live, Wavefront checks the page for problems and can notify IndexNow.
• Export an article as HTML, Markdown, JSON or a zip file to publish by hand.
• Use stock photos from Unsplash and Pexels, or your own images, instead of drawn ones.
• Import brand guides, product docs and past posts from Google Drive, Notion and Confluence.
• Get review, approval and publishing notifications in Slack or Microsoft Teams, plus a summary every Monday.
• Sync calendar posts to Asana tasks or Trello cards, with due dates and status kept up to date.
• Subscribe to your content calendar from Google Calendar, Outlook or Apple Calendar with a private feed link.
• Subscribe your own systems to workspace events with signed webhooks, and connect Zapier, Make or n8n through them.
• Give your agents MCP and API access to strategies, plans, the calendar and documents; approving, withdrawing, billing and team changes stay with people.
• Assign reviewers, discuss a draft in comments that follow it across revisions, and follow your team’s activity on the Overview.
• Point Wavefront at your site’s catalog feed so articles link only to pages that exist and use your own facts and images.
• Choose the Wavefront plan, billed monthly or yearly through Stripe, buy credit packs, and see a credit estimate before you start a draft.
• Sign up and start a free trial on credits.

Improved

• The web app is redesigned, with a sidebar, a command palette, keyboard shortcuts and dark mode.
• The calendar has a month view, and Wavefront remembers whether you prefer month or list.
• Articles link to relevant pages from your sitemap and cite primary sources for claims that need one.
• The review panel summarizes the SEO and AI-answer checks for each draft.
• Every draft gets a copy cleanup pass that removes common AI-writing patterns, and leftovers like placeholders block approval.
• Drafts fix what they can on their own before review, then say plainly what is left for a person.
• Writing rules can block specific phrases and patterns, not only warn about them.
• Image review edits a flawed image instead of redrawing it, and allows text the scene calls for.
• The GitHub destination supports Jekyll-style posts.
• Autopilot avoids a header image your site used recently and tells you when a scheduled slot was missed.
• You can own up to 10 workspaces, and setup tells you before you start if you’ve reached the limit.
• The Library lists each post once and shows revisions as versions.

Fixed

• Calendar articles are grounded in your site and pause for input only when a required fact is missing.
• Editing part of a plan no longer clears the fields you didn’t change.
• A post’s details stay open in the calendar while the saved calendar reloads.
• An article’s title, descriptions and opening now agree on the number of items in a list post.
• Ghost receives only images Wavefront hosts or approved stock photos.

New

• Ask for an article, social copy or an image, and Wavefront researches, drafts and checks it against its sources before it reaches review.
• Review a draft in the web app, ask for changes or approve it; nothing publishes until a person approves.
• Connect an AI agent to Wavefront over MCP, or use the REST API with an API key, to start drafts and request revisions.
• Sign up with Google or with a code sent to your email, set up a workspace in a guided flow, and invite your teammates.
• Give Wavefront your site’s address or a short description and get a content plan to start from.

Fixed

• A draft no longer fails when an image can’t be made: Wavefront tries a simpler scene, then asks you for an image or lets you skip it.
• Drafts and publications no longer get stuck in progress after an error; they end as failed with a reason you can see.